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News | Small donations with a large impact

Bosch associates  support “Cents for help”

With the “Cents for help” project, Bosch associates donate the cents of their net pay: the amount behind the decimal point goes to a charitable cause, and the company then doubles every donated cent. Last year, this added up to 720,000 euros that benefited 152 charities, both in Germany and around the world. Some projects received up to 50,000 euros. Associates can offer suggestions as to which charities they want to support. In some cases, the money goes to initiatives that the associates themselves also volunteer for. As three examples show, small donations have a large impact.

Associates help local projects

Donations from “Cents for help” cover material costs at the Harl.e.kin aftercare center, which is run by Lebenshilfe Bamberg e.V. Harl.e.kin provides support for families with premature infants or other cases of high-risk births. It also offers counselling, helping parents with the transition from the hospital to their home. In Homburg, donations went to a Ronald McDonald house, where families with critically ill children have a place to stay temporarily. By donating, the Bosch associates make it easier for parents to visit their sick children when they are receiving treatment at the nearby university hospital. The Bosch initiative also supports the “Go away!” theater project, “an initiative run by the regional youth organization in Kitzingen, Bavaria. The project aims to prevent sexual abuse against children. The play tries to teach elementary school children how to react in dangerous situations.

Learning from theater: what can I do in a threatening situation?

Seventy percent of Bosch associates already support “Cents for help”. As the examples show, their donations are worthwhile. The small individual sums that each associate contributes add up to large donations that help local projects.

More information on how Bosch associates contribute to social well-being can be found here

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