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News | The car of the future

At the CES 2016, Bosch presented connected solutions for improved driving safety

While the car as a kitchen assistant may have sounded futuristic just a few years ago, it is already reality. Today, connected vehicles can communicate with smart homes via the internet. Before drivers even reach their homes, they can turn on their ovens and start baking a pizza. But that is just one of the features that car owners benefit from. More importantly, new technology has made driving safer. Web-based assistance programs and micromechanical sensors (MEMS) can correct driving errors in fractions of a second, or even prevent them entirely. They measure, inform, give warnings, and take action whenever necessary.


Dr. Volkmar Denner at the CES 2016 in Las Vegas


As global market leader in the production of MEMS sensors, Bosch not only supplies components for three-quarters of all smart phones, the company also provides the ‘high-tech feelers’ that help drivers reach their destinations safely. At the Consumer Electronics Show (CES) 2016, which took place from January 6 to 9 in Las Vegas, Bosch presented a range of connected functions and innovative assistance systems for vehicles. For a touchscreen that it developed, the company received the “CES 2016 Innovation Award“ in the “In-Vehicle Audio/Video” category. The screen can change the structure of its surface in such a manner that the user can identify display elements simply by feeling them. As a result, drivers can control infotainment applications without taking their eyes off the road.

In the area of connected mobility, Bosch presented another innovation with the Retrofit eCall plug: effective immediately, it is a available as a retrofit product. In the event of an accident, the technology transmits an emergency signal to a hotline. In addition to this, in the future drivers will be able to receive cloud-based warnings of wrong-way drivers. To this end, a (anonymized) program compares vehicle movements with the permitted direction of travel. People driving in the wrong direction receive a warning within seconds, as do vehicles that are headed toward them.

The right information at the right time helps minimize driver distractions,” said Dr. Volkmar Denner, chairman of the Bosch board of management. When it comes to connectivity, the company’s decades of industry experience and broad portfolio of products are distinct advantages. “We aim to improve quality of life and make people’s everyday lives easier. Connectivity plays a decisive role in this regard,” Denner said during the Bosch press conference at the CES 2016.

More information on connected mobility can be found here.

News | COP 21: The road has been paved

Bosch has stepped up its commitment to climate protection.

With the adoption of a new climate agreement, the 21st United Nations Climate Change Conference in Paris has drawn to a close. Some 200 countries have signed the Paris Agreement, which aims to limit global warming to less than two degrees over pre-industrial times. Among other things, all countries have committed to setting national climate targets that will be assessed every five years.

Outside the 21st Climate Conference in Paris

According to John Danilovich, Secretary General of the International Chamber of Commerce, the results of the climate conference are a major step forward. “This agreement will give business and investors the long-term certainty they need to scale up innovation and investment in climate solutions. The path to a low-carbon economy is now firmly set: business is ready to make that a reality,” Danilovich said.


ICC press conference during COP21 in Paris [VIDEO]


Bosch also welcomes the climate agreement, and sees the agreement among United Nations member states as an important step toward reducing global greenhouse gas emissions. Each year, the company spends ten percent of its sales on research and development. And energy efficiency plays an important role at Bosch: in recent years, the company’s products across business sectors have continuously become more energy-efficient and eco-friendly. Moreover, Bosch has committed to climate targets by setting itself the aim of reducing its CO2 emissions relative to value-added by 20 percent over 2007 levels. While Bosch originally set 2020 as its target date, the company has already achieved the 20 percent reduction in 2015 thanks to a range of internal measures. Not only do these include the greater use of renewable energies, they also involve specially trained CO2 coordinators, who are in charge of identifying potential for reducing emissions at all relevant Bosch locations around the world.



Bernhard Schwager of Bosch as he speaks to Professor Hans Joachim Schellnhuber, Director of the Potsdam Institute for Climate Research, at the German embassy in Paris


With regard to global climate targets, Bosch intends to build on its current energy-saving activities. The company has found that taking a sustainable approach to business also makes sound economic sense. Between 2007 and 2014, Bosch saved around 530 million euros as a result of energy-saving measures.

Updates on COP21 are available on the International Chamber of Commerce’s Twitter channel.

News | Beyond gross national product

Bosch attends the International Leadership Symposium on Business Ethics 

At the end of November, the World Forum for Ethics in Business (WFEB) held its eleventh leadership symposium. This year’s theme was “The bottom line: how rich we really are”. Around 250 participants from 30 countries accepted the invitation to attend the charitable foundation’s event, which was held at the European Parliament in Brussels. They included former heads of state and politicians, decision-makers from business and academia, as well as representatives of civil society. In light of the recent terrorist attacks in Paris, the participants focused on evaluating current plans of action. They unanimously agreed that Europe’s lasting success would depend on common values and a sound ethical foundation.


In his keynote speech, the former Bhutanese Prime Minister Jigmi Yoser Thinley warned against making “the gross national product a universal religion”. Now, more than ever, human well-being does not only depend on economic factors. As was clearly demonstrated in several presentations and workshops, quality of life is closely linked to the meeting of basic needs, among them health and education, as well as a healthy society and environment.

Corporate responsibility must also take this into account. Companies must base their business success on products and services that contribute to a healthy social and ecological balance.


Bernhard Schwager, the head of sustainability at Bosch, presented best-practice examples from the global technology company’s activities. More specifically, he highlighted Bosch’s commitment to the United Nations sustainability targets. The close link between business success and social responsibility is guaranteed the company’s ownership structure: 92 percent of Bosch shares are held by Robert Bosch Stiftung, which channels a portion of Bosch profits into social projects in the areas of international understanding, well-being, education, and health. In other words: Bosch’s profitability finances the foundation’s non-profit activities.

Sustainability is also an integral part of Bosch business strategy: the company has set itself the aim of developing products that spark customer enthusiasm, improve quality of life, and help conserve natural resources. Each year, Bosch spends more than half of its research and development budget on products that are especially safe and energy efficient.


More information on the International Leadership Symposium on Business Ethics can be found here:  WFEB 2015

More information on Bosch’s CSR activities can be found here:  Bosch CSR

Source for pictures: WFEB

News | Girls do science

Female school students explore STEM careers at Bosch
Controlling a robot or flying a drone – why not? At the end of July, some 70 female school students were invited behind the scenes at the Bosch plant in Charleston, South Carolina. As part of the “Girls’ Day out Education and Business Expo”, the students had the chance to visit various companies and explore careers that have traditionally been dominated by men. The event was designed to get girls interested in the four “STEM” subjects – science, technology, engineering, and math. 
The Bosch “Space and Naval Warfare Systems Center Atlantic” in Charleston was one of the many companies that opened its doors to the students for the day. The associates had prepared an exciting range of activities for the girls, including computer programming and using a skateboard model to explore how an anti-lock braking system (ABS) works. A “dress-for-success” fashion show was also staged to demonstrate the kinds of clothing most suitable for work.
Diversity is key to the success enjoyed by Bosch – for instance, there is clear evidence that mixed-sex teams work more efficiently and develop better products. It is therefore crucial for the company to attract and support female staff. The aim is for 20 percent of all executive positions worldwide to be filled by women by 2020.
You can find out more about diversity at Bosch here.
More information on equal opportunities at Bosch can be found here.

News | On the path toward new sustainability goals

Corporate responsibility at Bosch


At the end of July, the United Nations Association of Germany (DGVN) and the German Development Institute (DIE) held the “Zwischenstopp Addis – Auf dem Weg zu neuen Nachhaltigkeitszielen“ symposium. Sustainability experts from politics and business convened in Berlin to discuss the implementation of the U.N.’s sustainability agenda, as well as to talk about its meaning for development cooperation in Germany. 
The Sustainable Development Goals (SDGs) that the United Nations have proposed are a direct spin-off of the Millennium Development Goals (MDGs). Set to expire in 2015, the latter focus mainly on social improvements, such as reducing poverty and hunger, or bettering maternal health. In addition to these social dimensions, the SDGs focus more strongly on economic and environmental development goals. These include, for instance, access to affordable and sustainable energy, as well the protection of the world’s ecosystems. This new direction means that all U.N. member states are now responsible for reaching targets; the onus is no longer on developing countries alone. The U.N. General Assembly is set to adopt the new development goals in September 2015. 
Bernhard Schwager, member of the steering commitee of the german UN Global Compact network and Ernst Ulrich von Weizsäcker, co-president of the Club of Rome
Experts at the symposium discussed the relevance of the SDGs for Germany. For instance, they talked about the ways in which the private sector can contribute to supporting the economic, environmental, and social development targets. Different aspects of corporate responsibility were addressed, using Bosch as an example. The company’s ownership structure helps ensure a balance between economic success and social responsibility: 92 percent of Bosch shares are held by Robert Bosch Stiftung. The foundation’s projects in the areas of intercultural understanding, social well-being, education, and health are funded by Bosch profits. In this way, the company supports the Stiftung’s charitable activities. 
With its vision of developing technology “Invented for life”, Bosch aims to address economic, environmental, and social factors. The company strives to develop products that contribute to improving quality of life and conserve natural resources. Bosch spends around 55 percent of its R&D budget on the development of products that are energy-efficient and conserve resources. As a result, the company is already contributing to the protecting the world’s ecosystems in the long-term, and is thus doing its part in reaching the SDGs.
In the spirit of its founder, Bosch is also committed to contributing to society beyond the walls of the company. In various countries in which Bosch does business, regional foundations have been established that support poverty reduction initiatives and help people help themselves.
More information on the U.N’s sustainable development goals can be found here.
Images: DGVN