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Primavera e.V. collected more donations than ever in 2016
More than 25 years ago, 10 Bosch associates founded Primavera e.V. with the aim of giving children from the world’s poorer regions opportunities for a brighter future. Since then, the initiative has grown continuously. Today, more than 1,040 volunteers are active with Primavera, many of them former Bosch associates. Their commitment pays off: in 2016, Primavera collected more donations than ever. At the end of October, the sum already stood at 620,811.65 euros, 22.1 percent above the unusually successful previous year.
The donations support projects around the world that help disadvantaged children and youth. They focus on teaching paths out of poverty and giving young people opportunities for a brighter future. To this end, the organization supports a number of schools or educational activities that provide participants with the tools they need to lead an independent life. The best example is the “Me gusta mi escuela” project in Mexico: executives from Germany and Mexico volunteered with schools in the country’s disadvantaged regions. The schools lacked materials, kitchen equipment, and furniture. Some of the buildings also required renovation. While Mexican associates helped locally, their colleagues in Germany collected the required resources.
In Germany, too, a number of refugee aid projects received support from Primavera this past year. For instance, a bicycle workshop was opened in Weissach with donations. Together with volunteers from a local aid group, refugees repaired bicycles and made them fit for the roads again. Moreover, in Achern and Sassbach, 19 refugee children were given the opportunity to learn to swim. Primavera financed their bathing suits and basic swimming lessons.
The Primavera calendar was one of the initiative’s highlights in 2016: produced for the first time in 2010, it now has a print run of 5,000 and can be seen on Bosch desks around the world. For the last six calendars, a total of 120,500 euros has been collected. Primavera volunteers have used the money to help provide children in need a brighter future.
More information on the work of Primavera e.V. can be found here.
Bosch receives the “Green Controlling Prize”
In a traditionally sustainable company such as Bosch controlling takes on a key role. As “green” consultant of the board of management it ensures that a balance is struck between economic interests and environmental concerns. For this approach to manage sustainability targets, Bosch was honored with the “Green Controlling Prize”, an award of 10,000 euros, at the end of September. The prize was established by the Péter-Horváth Stiftung in cooperation with the International Controllers Association (ICV). Each year, the prize honors best practical solutions for the effective management of ecological programs, projects, or measures.
LTR: Prof. Dr. Dr. h.c. mult. Péter Horváth, Dr. Richard Watterott, Bernhard Schwager, Dr. Stefan Asenkerschbaumer and Siegfried Gänßlen
Dr. Stefan Asenkerschbaumer, deputy CEO of Robert Bosch GmbH, gave a presentation about the basic principles of the “System for strategic and operational environmental controlling,” which Bosch has established in all of its business processes. The company’s e-mobility activities are one example of how Bosch has done this. By developing electric motors, the corresponding power electronics, and components, the company aims to drive powertrain electrification forward. This poses a challenge for controlling, as it is not yet clear when and with which technology a market breakthrough will take place. This is why Bosch relies on scenario analysis, the results of which its financing measures are based on.
In his presentation, Dr. Stefan Asenkerschbaumer, deputy CEO of the board of management of Robert Bosch GmbH, addressed the basic principles of the controlling approach
The company’s sustainability targets are characterized by operational controlling, which is carried out in a decentralized manner. The divisions receive targets for their global business activities, which are broken down to the product unit or site level. Responsibilities are then distributed accordingly. In this way, Bosch aims to reduce its CO2 emissions relative to value-added by 35 percent by 2020 over 2007 levels.
“The Bosch solution is a shining example of how ecological concerns are addressed across the board around the world. It shows how associates take the environment into account in their everyday work, and especially illustrates the active role that controllers play as ‘green’ business partners,” said Professor Péter Horváth, who conferred the prize.
The prize money will go toward supporting the Primavera e.V. charitable initiative. Founded by current and former Bosch associates in 1990, the organization supports children in need. Today, it is active in 15 countries and helps provide opportunities for children living in slums.
More information about the “Green Controlling Prize" can be found here (only in German available).
More information on the Primavera e.V. charitable initiative can be found here.
Picture source: Horváth & Partners / konferenzfotografie.de
Bosch and Primavera e.V. are supporting projects for refugees
No one expected such outstanding results: at the end of 2015, Bosch called for donations for its “Bosch hilft” project. The aim was to collect funds for refugees. From the outset, it was clear that associates were eager to help. By the beginning of 2016, associates in Germany and abroad had donated 410,000 euros to the Primavera e.V. charitable initiative, which is run by Bosch associates. The company pledged to double the total. As a result, 820,000 euros have now gone toward refugee aid projects. Associates were invited to suggest which projects they wished to support.
A committee comprising representatives of Primavera e.V., the group works council, the group advisory board, the group committee of executive representatives, coordinators for refugee aid projects, and the corporate citizenship department, selected 113 our of 185 suggestions, and these projects have since received financial support. Selection criteria included project sustainability, the volunteer involvement of Bosch associates, and regional distribution. “We spent six days discussing each submission in an open and constructive manner. In the end, the decisions were unanimous,” said Sabine Lutz, head of the corporate citizenship department.
Most of the selected projects aim to help people who have fled war and poverty become part of German society: with language lessons, sports, leisure activities, or support with bureaucracy. Organizations that provide local emergency aid have also received funding. One of them is an outpatient clinic run by Hassan Naggar, a German surgeon with Syrian roots. For the past three years, he has provided free medical treatment to refugees in Antakya, near the Syrian border. His team includes specialist physicians, a dentist, a pharmacist, a lab technician, and nurses. Just like their patients, all of them fled Syria. The clinical team treats up to 500 patients each day, among them children, pregnant women, and older people. Thanks to the Bosch donation, the hospital can now cover the cost of medication for a period of six months.
At the end of 2015, before the call for donations was made, Bosch had already made 500,000 euros available to create additional internship spots at some 30 Bosch locations for 400 young refugees, among other things. One of them is Ebrima, a young man from Gambia who has lived in Germany for two years. He is completing an internship in Waiblingen, where Bosch has created ten additional internship spots. His daily work includes gaining insights into production and assembly processes, and learning about filing, millilng, and drilling. “We want to help young people gain skills for the labor market,” says Nico Wachter, a department head at Bosch in Waiblingen. This is precisely what Ebrima is doing: he hopes to begin an apprenticeship as an industrial mechanic as soon as possible.
More information on Primavera e.V.’s call for donations can be found here.
More information on how Bosch and its associates are supporting refugee aid projects can be found here.
Associates donate more than 400,000 euros for refugees, and Bosch matches the sum
For two months, the aid organization Primavera e.V., a Bosch initiative, collected donations from associates for refugees in Europe. At the beginning of December, the Bosch board of management, the group works council, and the combined executives’ committee called on associates to make donations for refugees. With excellent results: more than 400,000 euros were collected at Bosch locations in Germany and abroad. “I am very pleased about this positive response, and I would like to extend my sincere thanks to everyone who made a donation,“ said Dr. Volkmar Denner, the chairman of the Bosch board of management. “This shows how committed our company is to fulfilling its social responsibility.”
As promised, Bosch has matched the total sum of donations: from April onward, 820,000 euros will be spent on sustainable projects that support refugees. Starting immediately, associates can make suggestions for aid organizations they think the money should go to. Eligible projects include non-profit initiatives that current or former Bosch associates support, ideally close to a Bosch location. “It’s important to us that our associates’ donations make a measurable difference locally,” said Alfred Löckle, head of the group works council. “Our associates know exactly what’s important in the areas close to their locations.” An internal committee will decide how the donations will be distributed. The results of this decision will be announced at the beginning of April.
In December 2015, Bosch had already contributed 500,000 euros for measures that promote integration. Moreover, the company has made unused property available to municipalities and communities to build refugee shelters, as well as empty apartments.
In addition to this, Bosch is taking part in the Germany-wide „Wir zusammen“ initiative, a platform that currently pools the projects of more than 30 large and mid-sized companies. The aim is to inspire others to set up their own projects for refugees. Bosch is presenting an internship program on the platform that aims to help refugees enter the German labor market more easily. To this end, the company is working closely with different public institutions to support existing qualification programs. During the internships, Bosch associates will provide mentorships and interns will receive supporting language lessons, as these measures will help promote integration.
In recent months, associates have also volunteered for a number of local projects. For instance, they collected donations in kind for NGOs such as the German Red Cross and Arbeiterwohlfahrt. Donations included many practical things, such as sleeping bags, bicycles, and towels.
Up and coming Bosch executives support social projects
The measure of good leaders is not only whether they manage their teams efficiently. Ideally, they also embody values and serve as role models for their employees. In the Bosch management circle, up and coming executives are thoroughly prepared for their future roles as leaders. Members of the circle attend training sessions and seminars, and are required to volunteer for a charitable project.
The members of the management circle at the closing event on October 27.
One of them is Simon Vogelmann: the 32-year-old is in charge of strategic software purchasing at Bosch. In his free time, he cooperated with seven other members of the management circle to organize an anniversary celebration for Primavera e.V. Attended by around 1,100 guests, the event was held at Stuttgart’s Theaterhaus on October 9. The initiative, which was founded by Bosch associates 25 years ago, has since supported disadvantaged children in 15 different countries. Primavera e.V. currently counts 950 members.
Members of the management circle at the closing presentation of social projects
From the outset, Simon Vogelmann knew that he wanted to support this project. “I was already a member of Primavera,” he says. His active participation made him want to support the initiative even more in the future. “We are extremely fortunate, but reality is different in many parts of the world. Helping an organization that does such valuable work feels good.” In addition to sending out invitations for around 300 VIP guests, the team was also in charge of finding sponsors for food and drink, as well as for putting together comprehensive information packages.
Seven other teams also participated in non-profit initiatives across the region, for instance with the town of Gerlingen and Atrio Leonberg, an inclusion project that supports people with special needs. Another group helped a nursing home establish processes that would make laundry management more efficient and cost-effective in the future.
A Swedish chess set, produced by the Atrio inclusion project in Leonberg.
“With this project work, up and coming specialists and executives are making an important contribution to society,” says Mariana Peters of the Human Resource Development for Corporate Sectors and Headquarters team. “At the same time, they show personal initiative and responsibility, which reflects the spirit of our company founder.” What is more, the up and coming executives get to know colleagues from other parts of the company and can build new networks. This was very important for Simon Vogelmann, too. “Working as a team was an excellent learning experience for us. It brought many different personalities together, and each of them was able to contribute their strengths. We will certainly benefit from this experience in the future.”
More information about Primavera e.V. can be found here.
More information about the Bosch management circle can be found here.